About Us

Chap'el Eyewear

Chap’el Eyewear was founded in 1984 by Chappy and Elsie Moore. The husband and Wife catholic school teachers from New Jersey were looking to find a way to make extra money over summer break. It all started with a single case of sunglasses they purchased from an importer. Chappy took that case, went to Cape May, NJ and began selling them to the stores in the beach town and along the boardwalk. He sold 100 dozen that day. On the way home, he called Elsie from a pay phone along the Garden State Parkway to tell her the good and bad news. He had sold 100 dozen, but they only had 25 dozen!

Chappy and Elsie, from the very beginning, combined consistent quality & fashion at reasonable prices with personalized service. This philosophy has been instrumental in Chap'el continuing to grow and flourish for the past 30 years.

Chap’el Eyewear now offers a wide variety to sunglass choices to stores across the US and 8 countries around the world. We have specific lines of glasses and accessories for the following areas:

⇒ Fishing and Marine supplies ( Bait and Tackle shops, Boat Dealers and Marine Supply stores)
⇒ Golf (Golf Courses, independent Golf shops, Golf Outing coordinators)
⇒ Snow Sports Industry (On mountain and Off-Mountain Ski/Snowboard/Mountaineering shops)
⇒ General Sporting goods (Independent and Chain Stores)
⇒ Safety Glasses (Construction, Shooting Sports, Law Enforcement)
⇒ Resort retailers (Beach shops, Surf Shops, a variety stores)
⇒ Pharmacies (Independent and Chain Stores)
⇒ Reading glasses (Pharmacies and Boutiques)
⇒ Custom Private Label Eyewear and Accessories

We look forward to working with you and providing your store with the mix of glasses that will maximize your sales and profits.